Pets at Home: would you buy your dog an England top?

Pet product retailer Pets at Home has reported a 36% rise in its annual pre-tax profits as the UK cements its reputation as a nation of animal lovers.The company, which is owned by a private equity firm, has seen an 8.8% increase in sales from its existing shops.

Its figures are helped by the opening of 24 new stores, which led to total sales rising by 16%. Pets at Home was bought by Kohlberg Kravis Roberts (KKR) in January for approximately £955m. The firm's 256 stores provide pet owners with a huge array of choice on pet supplies, pet food, accessories and toys.

The store launched its very own England dog t-shirt for the World Cup which flew off the shelves before the nation was knocked out of the tournament. The chain also operates 60 veterinary surgeries under the brand name Companion Care. Chief executive Matthew Davies said: "We continued strong momentum in our growth throughout 2009, increasing turnover, profits and our store portfolio.

"Despite the continued economic uncertainty, we have attracted more customers to our stores and excited them with our unique product range, outstanding customer service and value for money. "We remain committed to our strategy of investing for long-term growth which gives us confidence about future prospects."