Thursday, March 17, 2011

Care for your pet on your dog and bone

A DOGS rehoming charity is getting in on the smart phone revolution with a new game for mobile phones. The Dogs Trust, based at Wickhamford, near Evesham, has launched an interactive game called iMutt. The game sees users take on the role of a canine carer at one of the trust’s rehoming centres.

Over five days the user must care for a new doggy resident and carry out various tasks, with the ultimate aim of making the dog ready to be rehomed. Jacqui O’Beirne, of Dogs Trust, said: “Although fun, we hope iMutt will help to spread the serious message of responsible dog ownership.


Tasks include walking and feeding the dog, taking it to the vet where it is neutered and micro-chipped and caring for it when it is ill. Each game lasts about a week, with pop-up messages alerting users to each new task they must complete to find their iMutt a home.

iMutt has been designed by twentysix Mobile, which also developed the hugely successful iHobo app with the homelessness charity Depaul UK. The app is free and compatible with the iPhone and iPod through iTunes. iPad and Android compatible versions will also be available shortly.

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